by Lee Emerson | Aug 20, 2026 | AI, Blog, Heeler Insights, Platform Updates
How Social Platforms Are Fighting the AI Slop Flood AI tools have made it easier than ever to produce social content. For audiences, they’ve also made feeds harder than ever to trust. Unsurprisingly, major social platforms have noticed. LinkedIn, YouTube, TikTok...
by Lee Emerson | Jun 17, 2026 | Blog, Platform Updates
Apple Maps Is Getting Ads This Summer. Are You Ready? If you updated your iPhone in the last few weeks and opened Apple Maps, you saw a popup mentioning that ads were coming. You probably dismissed it and moved on. That popup was Apple telling every local business...
by Lee Emerson | Jun 4, 2026 | Blog, Heeler Insights, Platform Updates
What LinkedIn’s Algorithm Overhaul Means for Your Content Most people saw their LinkedIn reach drop this year and assumed they were doing something wrong. They weren’t. LinkedIn rebuilt the engine. In March, the platform replaced its old feed system with...
by Lee Emerson | Jun 1, 2026 | Blog, Heeler Insights, Platform Updates
Decoding Instagram’s Spring 2026 Updates Instagram has been moving fast this year. Here’s what changed so far and what it means for how your brand shows up on the platform. Schedule Posts Without a Third-Party Tool Native post scheduling is now available...