Convert & Retain With Review Management
Boost your local rankings and reputation by outsourcing review management.
- 16+ Years Serving OKC
- Proprietary Approach
- Avg. Reply: ~24 Hours
How Does AI Search See Your Brand & Reputation?
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AI & Search Engines Trust Reviews More Than Your Marketing
AI and search platforms don’t rely on your word that you're “the best,” they sample customer sentiment across third-party review sites to decide who to recommend.
Having a 4.8-star Google rating isn’t enough to make the phone ring anymore. Not managing your reviews hurts customer retention, turns away prospects and helps competitors move ahead in search.
Review Management for Google Business Profile, Meta & More
Review management isn’t an automated tool at Heeler Marketing. Our dedicated community support specialists (humans) manage, reply and resolve your business reviews during a daily check. Our system ensures we deliver consistent resolutions, optimized answers and issue escalations to your internal team.
Improve Your Reputation & Search Visibility With Heeler
Oklahoma City and the surrounding business markets run on relationships and local reputation. If customers can't find you or find a poorly-managed reputation, you're losing business.
Heeler’s Active Response™ workflow for community and review management helps our human specialists resolve your customer reviews faster, improve retention, reduce the negative impact of complaints on future sales and fuel local search visibility.
Avg. review response time
Avg. social response time
"For over 10 years, Active Response has helped major brands revolutionize community and review management results. When AI started using customer feedback to decide who to recommend, we expanded our service to help more brands manage reviews."
Review Management by Humans for Humans
Every Review Read & Resolved by Our OKC Team
You Choose What We Escalate to Your Team
Profile Optimization & Daily Monitoring
Search-Tailored Response Protocols
Google Business Profile Results on One Dashboard
Every Review Read & Resolved by Our OKC Team
A real person on Heeler's team reads every review and writes every reply. Our specialists work from a custom database of answers that we create within our proprietary system. Your customers will get accurate answers and thoughtful customer service from a human, not a bot.
You Choose What We Escalate to Your Team
We escalate complaints, commentary trends and serious issues to your internal team so you can take further action. During onboarding, we set which issues go to whom and when to hold for collaboration before replying.
Profile Optimization & Daily Monitoring
During onboarding, optimize the profiles we're managing for search visibility and accuracy. After profile optimization, you approve sample replies and daily review monitoring starts.
Search-Tailored Response Protocols
Search and AI crawlers index your review responses as fresh content. Review replies give generative models more context about your reputation and customer experience. We provide professional, brand-specific responses to every positive and negative review, while tastefully incorporating GEO and location signals.
Example Heeler Results Dashboard with placeholder data.
Google Business Profile Results on One Dashboard
No more waiting and wondering how your profiles are performing. See your Google Business Profile performance for all locations we're managing on your Heeler Results Dashboard. You'll see how many people called, got directions, left reviews and interacted with your profiles.
Every Review Read & Resolved by Our OKC Team
A real person on Heeler's team reads every review and writes every reply. Our specialists work from a custom database of answers that we create within our proprietary system. Your customers will get accurate answers and thoughtful customer service from a human, not a bot.
You Choose What We Escalate to Your Team
We escalate complaints, commentary trends and serious issues to your internal team so you can take further action. During onboarding, we set which issues go to whom and when to hold for collaboration before replying.
Profile Optimization & Daily Monitoring
During onboarding, optimize the profiles we're managing for search visibility and accuracy. After profile optimization, you approve sample replies and daily review monitoring starts.
Search-Tailored Response Protocols
Search and AI crawlers index your review responses as fresh content. Review replies give generative models more context about your reputation and customer experience. We provide professional, brand-specific responses to every positive and negative review, while tastefully incorporating GEO and location signals.
Google Business Profile Results on One Dashboard
No more waiting and wondering how your profiles are performing. See your Google Business Profile performance for all locations we're managing on your Heeler Results Dashboard. You'll see how many people called, got directions, left reviews and interacted with your profiles.
Example Heeler Results Dashboard with placeholder data.
Our Review Management Process for New Clients
Step 1: AI Visibility Audit
Fill out the form for a free AI Visibility Audit showing how AI and search engines view your brand. A short summary of your review data is included.
Step 2: Review Your Proposal
We'll ask a few questions to send you a proposal. Accept online, sign the agreement and add your payment method in about 10–20 minutes to get started.
Step 3: We Build the Answers & Escalation Process
We discuss which issues go to your team and who receives them. After you approve the escalation policy and sample responses, we optimize your profiles and build your FAQ database.
Step 4: Your Reviews Get Answered
Our community support specialists perform a daily review check and send serious issues to your team. We reply within 1–2 business days, except for escalated issues and major U.S. holidays.
Pack Leaders Have Better Systems That Scale
Managing brand accounts reaching over 50 million people in Oklahoma and across the U.S. each month.
Thousands of customer reviews, comments and messages resolved every month by Heeler's team.
Helped SONIC become #1 in QSR online customer response times.
"I like to call Heeler our secret weapon. They keep our online reputation clean, help us deal with the most critical and challenging issues and consistently find opportunities to support us."
Review Management for Brand Leaders With Locations to Grow & Protect
The Marketing Leader Fielding Questions About AI & Search
Your executives are asking why competitors come up in AI answers and you don't. We handle the GEO strategy and review replies so you can focus on high-level operations.
The Business Owner With No Time for Review Replies
You know reviews matter and your managers don't have time to answer them. Our specialists reply during a daily check and send only the issues you choose to your team.
The OKC Operations Leader That Can't Cover Every Location
Reviews pile up across locations. Managers handle them differently or not at all. With Heeler, you can have peace of mind knowing one team is covering every profile.
This service is not for businesses looking for AI-driven review management or to hide genuine feedback. We work with companies committed to cultivating genuine, positive customer experiences.
Stop Missing Out on Citations for Reviews
Get a look at how ChatGPT and Google AI Overviews evaluate your business against your local competitors in a free audit.
By submitting this form, you agree to receive communications from Heeler Marketing about services, resources and news.
What to Know Before Handing Off Reviews
What does review management include?
Heeler's community support specialists (humans) check your reviews every day and reply on your Google Business Profile, Facebook, Yelp or other relevant platforms. We escalate complaints or serious issues to your internal team so you can take further action. We'll establish what types of issues should be escalated and to whom during onboarding.
Which review platforms do you cover?
We manage Google Business Profile, Facebook, Yelp, Trustpilot, Tripadvisor, Apple App Store, Google Play and industry-specific review platforms. If your customers regularly review your brand somewhere else, let us know and we'll tell you if we can cover it.
Can you manage reviews across all of our locations?
Yes. We built this service for multi-location businesses.
Who decides how we reply to difficult reviews?
You do. During onboarding, we'll establish a policy for sensitive topics and the issues that need to be handled by your internal team. You'll approve the escalation policy and sample responses instead of every reply to keep things moving. When new situations come up, we'll provide our recommendation on how to handle them, but it's your call on how we move forward.
How fast will you reply?
We reply within one business day, except for escalated issues and major U.S. holidays. Our average response time is 24 hours.
Is review management automated?
No. A person reads every review and a person writes every reply. Our specialists work from an FAQ database we build for your brand, so replies stay accurate and fast during the daily check. Automated tools can post a reply in seconds, but in our experience replies that read as machine written cost you customer trust. AI also struggles to judge the right human touch for a specific situation. A generic reply to a frustrated customer can cost you that customer and the next one who reads it.
How long does it take to see search results from review management?
AI and search engines index and adjust to brand sentiment over time. Tangible improvements to your Google Business Profile and strategic review management typically yield quick wins within 60 to 90 days and major growth in 6 to 12 months, but the actual time depends on your situation.
How much does review management cost?
Review management starts at $100 per location per month for one platform. A one-time setup fee covers onboarding, initial profile optimization and strategy development.
We offer custom volume-based pricing for large franchises and additional platforms.
Does Heeler Marketing provide this service to brands I know?
Yes. Heeler Marketing handles community and review management for national, regional and local businesses you've likely heard of. If you've left a comment or review on an account we manage, our team in the Oklahoma City Metro or Texas replied.
How do online reviews influence if ChatGPT recommends my business?
ChatGPT and other large language models rely on third-party data to verify business claims before returning recommendations to users. When users ask ChatGPT for top-rated options, the model evaluates review sentiment, topic density and recency across multiple platforms to construct its answer. Detailed, positive reviews describing specific services and effective brand replies to negative sentiment give the model the confidence to cite your brand.
Will review management help my business show up in Google AI Overviews & Maps?
Google says review count and positive ratings can help local rankings, which applies to Google Maps and AI Overviews. AI citations don't work like traditional search rankings. No one can guarantee you'll be cited in Google AI Overviews, even for the same searches. There are too many variables. We handle what you can control: daily review checks, timely brand replies, profile optimization during setup and a clear view of how AI and search engines evaluate your brand through the AI Visibility Audit.
Can bad reviews ruin my visibility in AI search engines?
A single negative review will not ruin your visibility, but a pattern of unresolved negative sentiment will cause AI models to exclude your business from direct recommendations. AI search engines aim to minimize risk for the user, meaning they actively filter out businesses with consistent complaints regarding reliability, pricing or customer service. Professional response strategies and consistent positive review generation help neutralize occasional bad feedback.
If the single negative review is your ONLY review, it can be cited in AI overviews as if it were the dominant customer experience. It is important to have a Review Management strategy in place that prioritizes adding new reviews to help provide a more accurate picture of your customers' experiences.
How do I get started?
Start with the free AI Visibility Audit. Fill out the form and we'll show you how AI and search engines see your brand and a short summary of your review data.
After we deliver the audit, we'll ask a few questions so we can send a proposal. If the details look right, you can accept the proposal online, sign the agreement and add your payment method in about 10–20 minutes.
Then, we'll schedule a project kickoff call to start onboarding so we can take reviews off your plate.
Complete Your Search Strategy
Generative Engine Optimization (GEO)
Review management supports a comprehensive AI search strategy for better local visibility.
Local SEO Services
Strong review signals support local search, but there's a lot more work to do to help more customers find your business.
Blogging
Strategic blogging gives your website the recent content that AI and search engines look for when making recommendations.
What Does ChatGPT See About Your Brand?
AI summarizes your services, reviews and brand replies in citations. Get a free AI Visibility Audit to see if you show up.
By submitting this form, you agree to receive communications from Heeler Marketing about services, resources and news.